Adobe AD5-E809 Exam Topics

Adobe AD5-E809 Exam Overview :

Exam Name:	Adobe Target Business Practitioner Expert renewal
Exam Code:	AD5-E809
Certifications:	Adobe Target Certification
Actual Exam Duration:	64 minutes
Expected no. of Questions in Actual Exam:	32
Exam Registration Price:	$125
See Expected Questions:	Adobe AD5-E809 Expected Questions in Actual Exam

Adobe AD5-E809 Exam Objectives :

Section	Weight	Objectives
Section 1: Planning and strategy	25%	Identify business KPIs and successfully translate these into optimization goals given key business requirements Identify opportunities for testing based on business KPIs and data analysis Prioritize test ideas based on business needs, level of effort, and potential for lift Estimate activity duration using the Adobe Sample Size Calculator or equivalent Align activity types with specific use cases Construct test hypotheses based on a given scenario and identify hypotheses elements Identity the appropriate Target activity type Determine KPI-based primary and secondary success metrics Assess audience requirements Determine the appropriate analytics reporting sources
Section 2: Configuring, Executing and Managing	44%	Explain the use of Form-Based Experience Composer vs. the Visual Experience Composer Apply procedures to create an experience using VEC Apply procedures to create an experience using FEC Apply procedures to manage experiences within an experience composer Describe the 3-step workflow that applies to creating Target Activities Apply procedures to create an A/B test activity Apply procedures to create an XT activity Apply procedures to create an MVT activity Apply procedures to create an AP activity Apply procedures to create a Recommendation activity Apply procedures to create an Audience in Target Apply procedures to set Goals and Settings Apply procedures to conduct Activity QA Apply procedures to manage Target
Section 3: Analyzing and Reporting	19%	Define and evaluate report settings to help set the elements that appear in a report Evaluate and compare Adobe Target Sample Size Calculator settings when both planning Target activities and validating Target activities reports Evaluate and identify common problems associated with A/B testing and how to avoid them Evaluate Automated Personalization Summary reports Evaluate Experience Performance reports (MVT) Determine the winning variation based on the observed lift, confidence levels and business objectives
Section 4: Troubleshooting	13%	Diagnose activity qualification issues Use browser debugging tools to verify implementation Verify metrics and reporting Use Experience Cloud Debugger to validate implementation
Official Information		https://spark.adobe.com/page/1Juhy27325Hfs/

Updates in the Adobe AD5-E809 Exam Topics:

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