Salesforce Marketing Cloud Advanced Cross Channel Exam Topics
Salesforce Marketing Cloud Advanced Cross Channel Exam Overview :
Exam Name: | Salesforce Marketing Cloud Advanced Cross Channel |
Exam Code: | Marketing-Cloud-Advanced-Cross-Channel |
Certifications: | Salesforce Accredited Professional Exams Certification |
See Expected Questions: | Salesforce Marketing-Cloud-Advanced-Cross-Channel Expected Questions in Actual Exam |
Salesforce Marketing Cloud Advanced Cross Channel Exam Objectives :
Section | Weight | Objectives |
---|---|---|
Mobile (SMS/Push) | 12.5% | The section covers identifying the abilities and features of MobileConnect and GroupConnect along with distinguishing MobilePush features and tools for WhatsApp. It also covers explaining the various features related to Mobile Studio. |
Ad Studio | 10% | This section of the exam aims to cover the vitality and capabilities of Ad Studio. |
Social Studio | 12.5% | This section of the exam covers applying the functionality of Social Studio and recalling its configuration elements. It also covers the social client service techniques. |
Distributed Marketing | 2.5% | This section of the exam covers highlighting the features of distributed marketing and how to differentiate various available choices. |
Einstein for Marketing Cloud | 22.5% | This section of the exam aims to implement and identify Einstein competencies for Marketing Cloud and distinguish or contrast the working of Einstein for Marketing. It also covers recalling constituents of Einstein for Marketing. |
Journey Orchestration | 25% | This section covers what are the most effective practices for customer journeys harnessing the power of reporting features and contrasting competencies between Google Analytics and Datorama. |
Triggers | 7.5% | This section of the exam aims to cover the details or capabilities of SOAP/REST. |
Interaction Studio | 7.5% | This section of the exam covers the comprehension of what are the most viable practices related to IS capabilities. |
Updates in the Salesforce Marketing-Cloud-Advanced-Cross-Channel Exam Topics:
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