Salesforce Certified Marketing Cloud Developer Exam Topics

Salesforce Certified Marketing Cloud Developer Exam Overview :

Exam Name:	Salesforce Certified Marketing Cloud Developer
Exam Code:	Marketing-Cloud-Developer
Certifications:	Salesforce Marketing Cloud Developer, Salesforce Marketer Certifications
Actual Exam Duration:	105 minutes
Expected no. of Questions in Actual Exam:	60
Exam Registration Price:	$100
See Expected Questions:	Salesforce Marketing-Cloud-Developer Expected Questions in Actual Exam

Salesforce Certified Marketing Cloud Developer Exam Objectives :

Section	Weight	Objectives
Data Modeling:	14%	Configure account Contact model in Marketing Cloud. Given a scenario, differentiate the various types and uses of data extensions in Marketing Cloud. Describe how Contact Records relate across channels. Explain the Contact Delete process.
Programmatic Languages:	35%	Given a scenario, demonstrate knowledge of AMPscript and SSJS language syntax and functions. Implement standard development best practices using Marketing Cloud programming languages. Describe how Marketing Cloud handles AMPscript processing. Given a customer scenario, determine how to programmatically exclude a subscriber at email send time.
API:	22%	Given a scenario, describe API objects, methods, and routes. Describe the OAuth authentication flow and how an access token is used in SOAP and REST headers. Given a scenario, evaluate the significance of response handling.
Data Management:	22%	Configure import activity using various file formats within Marketing Cloud. Given a scenario, apply SQL to produce the desired results. Given a scenario, explain the different ways to extract data from Marketing Cloud. Describe SQL best practices for managing data in Marketing Cloud. Given a scenario, apply best practices for send logs. Given a scenario, describe how data is affected by the Contact delete process.
Security:	7%	Identify different options to secure data in Marketing Cloud. Describe security best practices in Marketing Cloud.
Official Information		https://trailhead.salesforce.com/help?article=Salesforce-Certified-Marketing-Cloud-Developer-Exam-Guide

Updates in the Salesforce Marketing-Cloud-Developer Exam Topics:

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