Salesforce Marketing Cloud Intelligence Exam Topics

Salesforce Marketing Cloud Intelligence Exam Overview :

Exam Name:	Marketing Cloud Intelligence Accredited Professional
Exam Code:	Marketing Cloud Intelligence
Certifications:	Salesforce Accredited Professional Exams Certification
Actual Exam Duration:	90 minutes
Expected no. of Questions in Actual Exam:	40
Exam Registration Price:	$150
See Expected Questions:	Salesforce Marketing Cloud Intelligence Expected Questions in Actual Exam

Salesforce Marketing Cloud Intelligence Exam Objectives :

Section	Weight	Objectives
General Functionalities	13%	General Marketing Cloud Intelligence functionality & knowledge.
Data Integration Code Ability	12%	Common Marketing Cloud Intelligence functions.
Mapping	5%	Marketing Cloud Intelligence ingestion capabilities and their outcomes.
Data Update Permissions	5%	Data Update permissions, including related settings General Parent-Child setups, including ‘Source of Truth’ requirement
Harmonization Best Practices	3%	Harmonization methods, properties, pros & cons
Vlookup	5%	Vlookup statements and general vlookup properties
Overarching Entities	3%	Knowledge of Overarching Entities, including ability to identify which use cases it can be applied to and how
Data Fusion	3%	Use cases for Data Fusion and its properties
Calculated Dimensions & Measurements	7%	Calculated objects and their functionalities Ability to recognize different aggregation types
Harmonization Center (Patterns/Data Classification/Validation)	13%	Harmonization Center and its capabilities, including Classification Rules, Validation Lists, Patterns and Harmonized Dimensions
CRM	12%	CRM properties and behavior within Marketing Cloud Intelligence
QA Ability	9%	Perform common QA steps for various platform scenarios
Data Model	5%	Marketing Cloud Intelligence data model entities and its relationships Data categorization, including main entities, keys and attributes
Design Feasibility	5%	Identify invalid solutions from multiple solution design diagrams Identify valid solutions from multiple solution design diagrams
Official Information		https://trailhead.salesforce.com/help?article=Marketing-Cloud-Intelligence-AP-Exam-Guide

Updates in the Salesforce Marketing Cloud Intelligence Exam Topics:

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