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Salesforce MKT-101 Exam Topics

Salesforce MKT-101 Exam Overview :

Exam Name: Build and Analyze Customer Journeys using Marketing Cloud
Exam Code: MKT-101
Certifications: Salesforce Marketer, Salesforce Marketing Cloud Email Specialist Certifications
See Expected Questions: Salesforce MKT-101 Expected Questions in Actual Exam

Salesforce MKT-101 Exam Objectives :

Section Objectives
Lesson 1:
  • Introduction to Salesforce Marketing Cloud
Lesson 2:
  • Administration
Lesson 3:
  • Subscriber and Data Management
Lesson 4:
  • Email Message Design and Creation
Lesson 5:
  • Message Testing, Delivery, and Email Marketing Best Practices
Lesson 6:
  • Marketing Automation
Lesson 7:
  • Analytics and Troubleshooting
Lesson 8:
  • Summary
Official Information https://trailheadacademy.salesforce.com/classes/mkt101-build-and-analyze-customer-journeys-using-marketing-cloud#

Updates in the Salesforce MKT-101 Exam Topics:

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