Salesforce Loyalty Management Exam Topics

Salesforce Loyalty Management Exam Overview :

Exam Name:	Salesforce Loyalty Management Accredited Professional Exam
Exam Code:	Salesforce Loyalty Management
Certifications:	Salesforce Accredited Professional Exams Certification
Actual Exam Duration:	75 minutes
Expected no. of Questions in Actual Exam:	50
Exam Registration Price:	$150
See Expected Questions:	Salesforce Salesforce Loyalty Management Expected Questions in Actual Exam

Salesforce Loyalty Management Exam Objectives :

Section	Weight	Objectives
Strategies and Design	16%	Given a customer's business needs and requirements determine how Loyalty management can meet customers' requirements. Given a customer's business processes/ requirements outline Loyalty architecture solution. Given a customer's data requirements determine the appropriate Loyalty Package that meets customer needs. Given customer's parameters define the points and redemption process. Given customer's requirements define benefits types and benefit. Based on customer requirements, create the end-to-end promotion lifecycle, including defining, activating, and marketing the promotions. Given a scenario, determine how a consultant should apply best practices for a Loyalty Management implementation.
Loyalty Program and Process Configuration	52%	Based on customer needs, configure Foundational features of Loyalty Program. Based on customer needs, determine how to configure tier models and tiers. Given customer requirements and business processes configure member management features. Determine how to set up the partner management. Based on requirements, configure the appropriate customer incentives per Experiential features in the Loyalty program. Based on required customer experiences and incentives, define promotions, applicability, restrictions and customer journeys. Based on member Loyalty profile requirements, configure a Loyalty page using existing Experience Cloud Loyalty templates. Given a customers redemption and accrual processes, configure the rules for eligibility, rewards, and redemptions. Given complex rules for processing Loyalty rewards, configure components to achieve processing at scale. Based on requirements, configure the appropriate user access model and/or permissions to Loyalty objects and fields. Given reporting requirements, configure Loyalty Analytics and Dashboards to meet customer's business specific needs.
Integration	22%	When implementing Loyalty Management, determine the appropriate strategies and steps to integrate Marketing Cloud. When implementing Loyalty Management, determine the appropriate strategies and steps for integrating Commerce Cloud. When implementing Loyalty Management, determine the appropriate strategies and steps for integrating Service Cloud. When integrating external systems, identify API templates and endpoints to use and implement. When implementing Loyalty Management, determine the appropriate strategies and steps for integrating Salesforce CDP.
On-Going Loyalty Management	10%	Utilize Loyalty Analytics and Dashboard to manage and optimize solution. Follow best practices to move from a sandbox environment to production. Determine how to manage techs via Mobile app and capabilities. Understand how to enable new Loyalty campaigns and promotions. Given a customer service scenario, determine how to resolve the issue using a Loyalty management module.
Official Information		https://trailhead.salesforce.com/help?article=Loyalty-Management-AP-Exam-Guide

Updates in the Salesforce Loyalty Management Exam Topics:

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